The team at Seasoned Influence is a gem! Lynn, Corbin and Dalia get to know your brand and identify key programs that will increase your brand’s visibility. Our campaign was a quick turnaround and the Seasoned Influence team was very responsive and fully transparent the entire time. It was a truly a pleasure working with their team and can’t wait to plan our next campaign with them.
Ashleé L. Ansah
Digital and Social Media Manager, Cheribundi
534
AVERAGE ENGAGEMENT PER INFLUENCER
23.92%
AVERAGE ENGAGEMENT Rate
Objective
Looking to increase awareness and educate the consumer about cherry juice, we mobilized influencers who could speak to the immense benefits of tart cherry juice while simultaneously bolstering Cheribundi’s delicious 100% Tart Cherry Juice as their go-to cherry juice. In order to provide diverse user-generated content for Cheribundi to repurpose on their own channels, we worked with a mix of lifestyle, health-conscious and recipe influencers who all shared a speciality summer beverage made with Cheribundi 100% Tart Cherry Juice
$.12
COST PER REACH
837
AVERAGE ENGAGEMENT PER INFLUENCER
Objective
Now, more than ever, consumers are looking for products to help fuel their balanced lifestyle. Healthy eating is no longer a trend, but a way of life. Working with Maxwell PR, Seasoned Influence mobilized influencers to include Pacific Foods Single-Serve Organic Bone Broths in their daily routines, capturing the attention of consumers and positioning the product as an on-the-go drink or healthy additive to recipes that support a balanced lifestyle.
22.57%
AVERAGE ENGAGEMENT RATE
We worked with Seasoned Influence to spread awareness for Pacific Foods’ line of 8 oz. sipping bone broths via a targeted social media influencer program and were beyond pleased with the results and overall experience. From start to finish, the team was very responsive, professional and accommodating to our (sometimes timely) requests. We would recommend anyone to Seasoned Influence who’s looking to add influencer marketing into their marketing mix.
Sara Stewart
Senior Account Executive, Maxwell PR
BIG RED
6.07%
AVERAGE ENGAGEMENT RATE
24
PIECES OF CONTENT DELIVERED
Objective
With barbeque season upon us, Big Red wanted to remind consumers that an ice cold Big Red soda is the perfect compliment to a southern barbeque. Seasoned Influence mobilized barbeque and meat-focused influencers with audiences in the Midwest and Southeast region to create authentic content that featured Big Red alongside southern barbeque staples with the goal to keep Big Red top-of-mind during the busy summer shopping season.
875
AVERAGE ENGAGEMENT PER INFLUENCER
LAGOSTINA
237
AVERAGE ENGAGEMENT PER INFLUENCER
6.59%
AVERAGE ENGAGEMENT RATE
Objective
Lagostina is known around the world for its craftsman quality cookware that is both stunning and strong in the kitchen. With the launch of their new cookware set, the Lagostina Nera Collection, Lagostina desired content that communicated the cookware’s beauty in an approachable setting while celebrating the fact that cooking, is an art that is meant to be shared.™ Lagostina aimed to create excitement around their new collection, while also directing customers to shop at the preferred retailer, Macy’s.
2x
PIECES OF CONTENT DELIVERED VS. PIECES OF CONTENT ASKED
TIM’S CHIPS
230
AVERAGE ENGAGEMENT PER INFLUENCER
14.6
AVERAGE ENGAGEMENT RATE
Objective
A favorite among those in the Pacific Northwest, Tim’s Chips boast unique flavors and craft quality chips. Looking to engage with the region that knows them best, Tim’s Cascade Snacks wanted to remind consumers about their specialty chips and how to pair them with various sandwiches to enjoy on the go. Additionally, the brand looked to increase awareness of their current social campaign, #CrunchedIt.